Awareness of something just means knowing it exists.
Awareness groups do nothing but waste money when it comes to causes that
everybody is already aware of. Everybody already knows that dictators, child
soldiers, famine, etc. exists in Africa, just like everybody already knows that
cancer exists. Awareness groups take much needed funding away from groups that
actually do things to help the people being affected by these problems. People who
support these groups absolutely have their heart in the right place, but almost
never do research to see what their money is actually being used for. They just
assume that all of the money will go directly to help the people (and in the
case of disease, research) the cause is “raising” awareness for, but instead
they just use that money to pay their own salaries and operating costs (which
is reasonable) and use what is left over to start a new campaign and raise more
awareness, which is absolutely pointless if everyone is already aware of the
problem. Additionally, Invisible Children Uganda fails to address the issue that Joseph Kony has not had his presence known in Northern Uganda for over 5 years now. Also, ICU has repeatedly supported the Ugandan Army over the years, even though they are as guilty of looting and raping women as Kony himself. The point being, as crucial as it is to capture Kony, it is wrong to support a hypocrite country, which requires considerable reformative action before it will be able to truly function on its own.
In order to properly understand the nature of Invisible Children it is important to delve in deeper than just skimming the bare layer of the "About" tab on their website. Thus, it is imperative to take a look at their finances, which have been made public. Of the $8.9 million spent by them in 2011, only about $2.8 million (32%) went directly to charity. The rest of the finances were allocated to paying $1.7 million in salaries, $1.07 million in travel expenses, and $850,000 in Production costs. Such a dispersion is not what a charity should stand for. It does not matter how many "action kits" they may be able to shove down the throats of liberal college kids trying to make a difference. In the end, Joseph Kony will still be at large. If 100 trained American soldiers cannot train the Ugandan army to capture him, then surely the parading around of youth will not make any significant impact. I implore you to think before supporting this organization. At the very least, please know where Uganda is on the map.
Excellent post Piotr, glad I could contribute.
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